September Bargain Of The Month! Zinsser® 1 gal. Bulls Eye 1-2-3® Primer for only $23.99 after rebate! Sale price of $27.99 before $4.00 rebate*. Or, Zinsser® 5 gal. Bulls Eye 1-2-3® Primer for only $114 after rebate! Sale price of $134 before $20 rebate**. Flat/matte white finish. Ultra low-odor water-based primer dries to touch in 35 minutes. Resists peeling, mold and mildew. Blocks stains and odors. For interior and exterior use.